Social Media ManagementIf you're new to social media, don't have the time or skills in-house, or you'd simply like some help from some experienced heads, we can get hands-on and help manage your social media activity.
Social media gives you the chance to create a community – the content you post and the way you respond shapes the public image of your brand. When you interact with customers via social media, it’s all public – so not only do you have the chance to make a positive impression on the individual, you’ve got to be aware of the wider audience. Getting the voice of your brand right can be the key to viral success, while getting it wrong usually goes viral even quicker.
With this in mind, it makes sense to make sure the person behind your online presence knows what they’re doing. This is where we can help…
Social Media Account Creation & Setup Optimisation
– Already have an online presence? We’ll audit your existing setup to ensure it’s fully optimised according to best practices.
Social Media Account Management & Content Creation
We’ll work with you to create a custom package to fulfil your needs – here are a few examples of how we can help:
– Content creation and having conversations which keep customers engaged which are both timely and relevant to your business objectives.
– Publishing updates at the optimum time/frequency for maximum reach and response.
– Adopting (or helping to shape) the tone of voice for your brand – embedding personality, setting the tone, demonstrating your core brand values, being social (and fun!) to create positive word of mouth.
– Following, liking and interacting with other relevant accounts, to raise awareness, create connections and organically increase your profile.
– Responding to customers: whether it’s replying to queries, dealing with complaints, or simply keeping the conversation flowing so your customers feel like their feedback is important, their opinions valued and they are an important part of your community.
– Running custom campaigns e.g. to target influencers, increase thought leadership, raise your profile or to create leads or sell a particular product.
All of our work is underpinned by analytics – we use data to understand how to maximise your results by tracking, monitoring and constantly evolving your social media strategy.
We’ve also got a passionate team bursting with ideas, capable of covering a wide range of topics (not to mention an obsessive dedication to spelling and grammar) – you can be assured that one of us will be a natural fit to represent your brand’s voice and talk to your target market.
HOW DO WE DO IT?
Nobody knows your brand quite like you do, so we’ll work in close partnership with you to ensure everything we do fits your brand’s ethos and corresponds with your wider marketing strategy.
We’ll fit in seamlessly alongside your team to make sure we really represent your brand effectively, appropriately and in line with your existing guidelines.