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The only Google Analytics, Google Tag Manager, Google Data Studio, and Google Optimize Certified Partner in Ireland.


Our Thoughts

Join us at the GlowMetrics blog for the latest industry news and analysis

Installing the Anti-Flicker Snippet for Google Optimize

One of the easiest ways to set up Google Optimize is using Google Tag Manager. All you need to do...

Data Dashboard for Paid Social Campaigns

It can be time-consuming to keep track of all your Paid Social Campaigns, with each campaign...

How to use the Google Analytics Referral Exclusion List

Discover how to use Referral Exclusion list in Google Analytics to attribute conversions to their original source.

What’s Happening In
Digital Analytics

Meet Mark |Digital Marketing Assistant

We are delighted to welcome a new member of staff to the GlowMetrics team! Meet Mark, who is just starting his placement with us as a Digital Marketing Assistant!

My Placement Experience

This summer, I completed a 12-week placement with GlowMetrics, which has been a great experience...

Meet Niamh | Digital Analytics Assistant

We are delighted to welcome a new member of staff to the GlowMetrics team Meet Niamh, who is just starting her placement year with us as a Digital Analytics Assistant!

Company News
and Events

Average Position is Dead! Long Live Impression Share

The often misunderstood metric is being removed from Google Ads and replaced with new impression share metrics.

5 Ways To Improve Facebook Ad Performance

Check out this infographic below where we give 5 tips to improving your Facebook ad performance!

Why You Should Consider Using LinkedIn Lead Gen Ads

LinkedIn is widely regarded as a professional networking site as opposed to more “social”...
The Latest in Digital

GlowMetrics Awards

From our EirSpider to Digital Media Award wins…we pride ourselves in creating award-worthy work!

People Say The Nicest Things

We worked with GlowMetrics on an analytics project for Calor Gas, Joanne and her team provided great insights and expert knowledge, I would highly recommend them. The training was also excellent. Mary Geraty

Communications Manager, Calor Gas

I cannot fault the service provided by GlowMetrics to date. The quality of their reporting and quick response times has enabled us to keep on top of any issues, bugs or confusion we sometimes have trying to interpret the data. We are now in a much stronger position to make better marketing decisions as a result of their excellent service. Rob Hough

Digital Marketing Strategist, Griffith College

GlowMetrics helped us find new markets, assisted with efficiencies and skilfully employed new technologies to help better monitor and market project initiatives. Niall Drew

Economic Development, Armagh City, Banbridge and Craigavon Borough Council, MyCreativeEdge

Partnerships & Accreditations

Meet the companies we partner with or are accredited by

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