GlowMetrics have been a great partner to us this year as we try to both improve and develop our analytics strategy. They’ve helped drive a better focus on optimisation and efficiency across our web platforms.
GlowMetrics started on the back of a wealth of digital marketing experience and by a drive to ensure businesses get the most out of their marketing campaigns through better measurement.
For many businesses, their investment in digital activity- whether it be to drive customers to a website, social media property or in store- was a key part of their overall growth strategy, yet feedback showed they felt overwhelmed when looking at the sheer amount of data produced from digital channels and campaigns. They were struggling to get any real meaning to what their customer wanted, expected and needed.
So GlowMetrics was set up to help businesses break down the data and produce actionable insights that a business can use to better power their digital properties, producing more effective and trackable marketing campaigns.
Meet the GlowMetrics TeamClick to Read More About Our Experience and Qualifications
Nicole Grace Kelly
From the kitchen table in 2013 to Multi-Award Winning Google Certified Partners in 2019!
People Say The Nicest Things
We first worked with GlowMetrics in October 2017 for a one day introduction course to Google Analytics followed by the accredited training course in March 2018. Through class interaction and by personalising the training content to our real world site traffic, Joanne really brought the learning process to life. All participants qualified successfully and the team now have a much richer understanding of what our digital marketing campaigns are delivering.
Working with GlowMetrics has given us access to expertise which we do not have in-house. GlowMetrics listened to our requirements and delivered a range of dashboards for different departments who are all targeting different goals. They were very fast in translating our requirements into goals and reports. We also have started using Google Data Studio which makes it easy to analyse traffic by audience type. Once set-up we can manipulate the parameters ourselves, which makes it very versatile for us. We are very happy with the level of support we get.
We’ve worked with GlowMetrics since 2016 developing customized Google Ads training for ŠKODA dealers. Feedback from dealers has been fantastic with dealers starting to invest in Google Ads and see the benefits for their business. GlowMetrics have been fantastic to work with and we look forward to continuing to work with them.
“The world is freaking complicated, so let me start with everything I don’t know.” – Avinash Kaushik
Partnership and Accreditation
Below are companies we’ve received accreditation or membership from, or are communities we are part of!
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