Hannah is a Digital Analytics Assistant at GlowMetrics, working on creating data dashboards and assisting on wider analytics work across Google Analytics and Data Studio.
Mar 28th 2023
Digital Analytics Insights
2 min read
Goodbye Google Optimize! Google has recently announced they will be sunsetting Google Optimize and Optimize 360, effective from 30th September 2023. The announcement cited Google’s desire to provide a better...
Dec 30th 2022
8 min read
We say this every year but this year really has seen a lot of exciting changes (and a few challenges too) in the world of digital marketing and analytics. So...
Dec 20th 2022
3 min read
Are limited GA4 Quotas causing errors in your Looker Studio/Google Data Studio reports? Have you looked at your Looker Studio dashboard built with the GA4 connector only to be met...
Nov 8th 2022
Google Analytics is a powerful tool and knowing how to use it can be very useful! The Google Analytics Individual Qualification, or GAIQ, demonstrates expertise in Google Analytics. To earn...
Jul 23rd 2015
The era of Upgraded URLs for AdWords is finally here and by now all your campaigns should be upgraded – whether manually or automatically. In May, we spoke about Upgraded...
May 22nd 2015
Digital Marketing Insights
Earlier this year Google announced that they would be retiring the “Destination URLs” feature in AdWords and would require all accounts to migrate to “Upgraded URLS” by July. These “Upgraded...