UK +44 28 9078 5820 IRL +353 16373962 contact@glowmetrics.com
From Fake News To Fake Metrics

From Fake News To Fake Metrics

In keeping with the trend in fake news, we’ve decided to look at some fake metrics this month.These are metrics that we would always warn people to carefully consider, given the manipulated and sometimes distorted story which they can tell. Ronald Coase summed...
2016 eir SPIDERS Award Win for GlowMetrics

2016 eir SPIDERS Award Win for GlowMetrics

Last Wednesday, 30th November, we attended The eir Spiders – Digital Technology Awards, in Dublin. The eir Spiders are Ireland’s premier digital technology awards, and have the idea of rewarding Irish and Northern Irish businesses and organisations for their...
Common Digital Marketing Mistakes to Avoid

Common Digital Marketing Mistakes to Avoid

Whether you’re an experienced digital marketer or just starting out, there are a few mistakes that you’ve probably made in the past or that you could be making in the future. We’ve put together a few points to discuss common mistakes across digital marketing and if...