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Posted by
Hannah Magorrian
Dec 20th 2022
Digital Analytics Insights
3 min read
Overcoming the GA4 Quotas in Looker Studio
Are limited GA4 Quotas causing errors in your Looker Studio/Google Data Studio reports? Have you looked at your Looker Studio dashboard built with the GA4 connector only to be met...
Posted by
Joanne Kearney
Nov 11th 2022
Digital Analytics Insights
6 min read
Migrating to GA4 and GA4 Reports for eCommerce
This week I was speaking at e-Commerce Unpacked conference in Dublin - just in time for Black Friday! During the session I discussed the key differences in GA4 vs Universal...
Posted by
Hannah Magorrian
Nov 8th 2022
Google Analytics
3 min read
Top Tips to Pass the Google Analytics Individual Qualification Exam
Google Analytics is a powerful tool and knowing how to use it can be very useful! The Google Analytics Individual Qualification, or GAIQ, demonstrates expertise in Google Analytics. To earn...
Posted by
Nicola Russell
Oct 31st 2022
Google Ads
4 min read
5 Black Friday Tips for Google Search Campaigns
With only a few weeks left until the Black Friday weekend (25th November), now is the time to review, update and prepare your Google Ads for the biggest online shopping...
Posted by
Joanne Kearney
Oct 18th 2022
Google Analytics
4 min read
12 Simple Steps To Exclude Internal Traffic From GA4
Stopping internal traffic from being reported in your Universal Analytics account used to be so simple - it’s a little tricker now in GA4. We're here to help - if...
Posted by
Conor Ross
Oct 13th 2022
Digital Analytics Insights
3 min read
Introducing Looker Studio
The Artist formerly known as Google Data Studio On October 11th 2022, as part of the Google Cloud Next event, it was announced that reporting and data visualisation tool Google...
Posted by
Conor Ross
Oct 1st 2022
Digital Analytics Insights
5 min read
Five of the Best New Features in Google Data Studio
There has been a whole range of new features added to Google Data Studio throughout 2021, with many of the updates and additions offering improved usability and a streamlined experience...
Posted by
Anna Growcott
Sep 26th 2022
Digital Marketing Insights
3 min read
Why UX Should Be A Priority For Digital Marketers
It won’t come as a surprise that user experience is now paramount when it comes to digital marketing. From your website design to your content and ad copy it’s imperative...
Posted by
Michael Wilson
Sep 20th 2022
Digital Analytics Insights
4 min read
Does FBCLID affect GA4? Remove FBCLID + Other Unwanted Query Parameters in GA4
FBCLID is Facebook's Click Identifier - a query parameter appended to all links posted on Facebook since 2018. In response to browsers clamping down on third-party cookies, this FBCLID identifier...