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Google AdWords Upgraded URLs: What You Need To Know

By Lisa Kelland  Lisa is a Digital Marketing Executive at GlowMetrics. She is passionate about all things digital and helping companies recognise their online potential.   Earlier this year Google announced that they would be retiring the “Destination URLs” feature in...

Four Tips For Improving PPC Performance

By Lisa Kelland  Lisa is a Digital Marketing Executive at GlowMetrics. She is passionate about all things digital and helping companies recognise their online potential.   PPC is one of the fastest and most effective ways of attracting new customers online, however...