The topic of cookies and opt-in rates is becoming increasingly important in the world of digital analytics as we navigate 2021 and beyond, with Google Analytics tracking...
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How To Extract Themes from Images in Data Studio
Presenting data in a more visually engaging way is becoming more and more popular as people realise the benefits of creating data dashboards that are visually appealing, easier...
Search Trends During Coronavirus: UK and Ireland
Corona virus, covid, coronavirus, or Covid-19… how do you call it? What is the official name? There are plenty of different names being shared for the current situation we find...
GlowMetrics in Partnership with Google Digital Garage
Local Digital Marketing & Analytics Agency, GlowMetrics, secures training partnership with the Good Things Foundation to deliver training at Google Digital Garage in...
5 Reasons PPC needs Google Tag Manager
Any PPC campaign has the potential to offer a business better ROI, improved conversion rates and enhanced lead generation – but what if you’re not tracking leads? And even if you...
How to use the Google Analytics Referral Exclusion List
Discover how to use Referral Exclusion list in Google Analytics to attribute conversions to their original source.
MeasureBowling Belfast 2019 Highlights
MeasureBowling took place last night, in 19 cities across the globe gathering more than 300 digital analysts to play bowling.
The Advantages of Google Analytics 360 Suite
What is Google Analytics 360? Google 360 is an ecosystem built by Google to help understand WHO visits a website, the JOURNEY they make when they get there, as well as...
Everyone! It’s time to check your Google Analytics for Bot Spam from Amazon!
UPDATE: As of 4th February 2020, the 'Network Domain' and 'Service Provider' dimensions in Google Analytics have been marked as 'no longer supported' and are returning (not set)...
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