Google Data Studio Training
Plan and Build a Suite of Looker Studio Dashboards that Require Little Manual Updating
It’s often a time-consuming process, manually recording KPIs in a spreadsheet- this course has been built to help you plan and create fully customised, visually-themed reports which automatically update your data in real-time.
Supporting You so You Can Save Time on Pesky, Manual Reporting
We’ve compiled bespoke Looker Studio reports for most of our clients and all our monthly performance reports for our digital marketing clients have now been customised and crafted using Looker Studio. This means we can spend less time on data collection and reporting and more time on insights and optimisation.
Looker Studio has a rapidly expanding feature list- of all products in the Google Marketing Platform – this is the product that releases the most updates but it can be hard to stay on top of them all! We use Looker Studio every day so we have to and our Looker Studio Training courses allow us to pass those learnings onto you.
With Looker Studio, not only can you fully customise the layout and theme of the report, you can add data from multiple sources including Google Analytics, Google Ads, Google Sheets, BigQuery, MySQL and many more. You can even upload files yourself if your data is stored locally.
While we can create your Looker Studio reports for you, many of our clients are keen to upskill and take ownership of their reporting, to create, maintain and update their own Looker Studio reports. We can train you to do the same.
As with all of our other training courses, our Looker Studio training is entirely customised to meet your requirements but as a minimum we cover:
- Applying visual themes
- Blending data sources
- Choosing the correct type of chart
- Applying filters and segments to your data
- Creating calculated metrics
- Editing data sources
- Using conditional formatting
We’ve built and delivered bespoke training courses for established brands across a range of industries including Media, Finance, Healthcare, Utilities and Automotive. With our in-house training courses we tailor our agenda to fit your needs based on your KPIs, your existing level of knowledge, your website, and the job roles of those attending the training.
Bank of Ireland initially got in touch in 2017 for a starter course in Google Analytics before moving to the Glow Analytics Academy course with more participants the following year. We crafted the course around the Bank of Ireland Google Analytics account and packed it with account specific assessments, tasks and demos to reinforce learning.
hours of learning
hours of dedicated support
Glow Analytics Academy graduates
Fast forward a few years and Electric Ireland were looking for training to prepare staff for the Google Analytics IQ exam. We worked to put together a custom-built training program structured around the Google Analytics IQ exam topic areas, embellished with details specific to the Irish utilities market and one which used their own Google Analytics and Tag Manager accounts.
We included tips and tricks that we use across Google Tag Manager and Google Analytics on a daily basis and made provisions for calls pre and post slide preparation so that we could ensure the material incorporated well into the team’s daily tasks.
Google Analytics Audits
Stage Entertainment are a world-wide stage production company who produce live theatrical events from the Tina Turner musical to Anastasia, Mamma Mia to the Lion King. On the back of our successful partnership in supporting them transition to a data and insight-led company, we helped Stage instil this knowledge in Stage members by crafting an 8-week training course that allowed Stage members to use interactive and visually-pleasing content to help them study for the Google Analytics IQ exam. They were also encouraged to apply learnings to each of their markets through custom-set tasks and assessments. A live-streamed Bingo Ball competition, videos, assessments and tasks each week, alongside a detailed challenge statistic leader board helped build and keep momentum during the 8 weeks. All graduates successfully passed the exam on their first attempt and the course has now been rolled out to multiple teams.