Who we are…
GlowMetrics started on the back of a wealth of digital marketing experience and by a drive to ensure businesses get the most out of their marketing campaigns through better measurement.
And today we still all hold that same value – using what we’ve learned to help our clients excel online.
With decades of experience behind us, we have pivoted and upskilled along the way. We all have our own areas that we specialise in, but teamwork makes the dream work – we each have a responsibility to ensure both individually, and as a team, we follow our chosen areas to keep up to speed with an ever-evolving digital landscape.
We all started on different paths with a diverse range of studies behind us – from Drama, Culture, and Languages, to Psychology, Media Studies, and Marketing. This allows us to draw from various backgrounds and areas of expertise when it comes to our digital projects. These multidimensional and transferable skills are hugely beneficial when approaching a wide array of project requirements and client needs.
Our Team

Nicola Bell
job title

Kyle Crooks

Joanne Kearney


Conor Ross

Michael Wilson

Anna Growcott

Sadia Ali
Partnerships & Accreditations
These are the companies we partner with or are accredited by:





Industry News & Insights
For the latest industry news and insight - pop over to our GlowMetrics blog
Posted by
Hannah Magorrian
Mar 28th 2023
Google Optimize
5 min read
Alternatives To Google Optimize Post-Sunset
Goodbye Google Optimize! Google has recently announced they will be sunsetting Google Optimize and Optimize 360, effective from 30th September 2023. The announcement cited Google’s desire to provide a better...
Posted by
Kyle Crooks
Mar 4th 2023
Digital Marketing Insights
5 min read
Spot-on Advertising: 8 Things We Learned Running Spotify Ads
According to Spotify, around 1/3 of the global online population uses the platform, with at least 60% of users engaging daily – ranking Spotify as one of the top platforms...
Posted by
Nicola Bell
Mar 4th 2023
Web Analytics
5 min read
How Internal Links Can Improve Your Website’s SEO
Internal links are an important aspect of search engine optimization (SEO) as it helps search engines understand the structure of your website and the relationships between pages. In this blog,...