We start all SEO campaigns with an in-depth review of your site. We want to find out where you are now, what needs to be fixed and which areas we need to prioritise to get your site moving.
We use keyword research tools and website data to discover which keywords are most important for your business. We want to find keywords that will drive ROI – not just traffic.
It’s not all about users. Your site also needs to be optimised so that the Googlebot can quickly and easily crawl and index your content. It’s a balancing act to make sure your site appeals to both Googlebot and your customers. We can ensure that Google’s crawl of your website is fast and efficient which has a dramatic effect on rankings and visibility.
We’ll make recommendations and work with your web development team to improve load speed, metadata, image SEO, internal link structure and site architecture. Helping both Google and your users navigate and understand your content.
We’ll audit your existing link profile, disavow negative or toxic links and recommend sites to build your website authority to increase your rankings.
Reporting & Tracking
We deliver monthly reports that track your keyword rankings, organic visibility and website analytics to help us optimise your site accordingly and to track our progress. We also work with you to find out what your goals are and set up appropriate tracking via Google Analytics & Tag Manager to ensure your goals are being accurately tracked.