Search Engine Optimisation Ireland | SEO Dublin and Belfast

Search Engine Optimisation

Help increase your presence and subsequent traffic and conversions via organic search results.

Unlike traditional advertising models which involve reaching out to customers, SEO is all about making it easy for your audience to find you, your business and your products or services. When people are searching for what they want, they are probably using Google, and you need to make sure your site is visible.

Optimising your online presence to ensure search engines place your site against desired keywords

With our strategic approach to SEO, we’ll aim to increase your website’s organic rankings for your most important keywords to not only get more traffic but also to drive more qualified traffic to visit and engage with your site.

At GlowMetrics, our Search Engine Optimisation services are always evolving. Google’s algorithm is continually updating, which means we are continually learning. There are hundreds of different factors that determine how your website appears on Google – our job is to understand what these mean for you, our clients. However, we always focus on 3 key things;

    • increasing visibility within the organic search results
    • placing your site above your competitors
    • delivering high-quality, targeted traffic to your site to drive conversions and ROI.

Providing the best SEO Services means delivering a long-term return on your investment. Compared to other digital marketing channels, SEO continues to deliver a return on investment for the weeks, months and years after your investment has finished.

Our Strategy for SEO

Please see below for more information

SEO Audit

We start all SEO campaigns with an in-depth review of your site. We want to find out where you are now, what needs to be fixed and which areas we need to prioritise to get your site moving.
Keyword Research
We use keyword research tools and website data to discover which keywords are most important for your business. We want to find keywords that will drive ROI – not just traffic.

Technical SEO

It’s not all about users. Your site also needs to be optimised so that the Googlebot can quickly and easily crawl and index your content. It’s a balancing act to make sure your site appeals to both Googlebot and your customers. We can ensure that Google’s crawl of your website is fast and efficient which has a dramatic effect on rankings and visibility.

On-Page Optimisation

We’ll make recommendations and work with your web development team to improve load speed, metadata, image SEO, internal link structure and site architecture. Helping both Google and your users navigate and understand your content.

Link Building

We’ll audit your existing link profile, disavow negative or toxic links and recommend sites to build your website authority to increase your rankings.

Reporting & Tracking

We deliver monthly reports that track your keyword rankings, organic visibility and website analytics to help us optimise your site accordingly and to track our progress. We also work with you to find out what your goals are and set up appropriate tracking via Google Analytics & Tag Manager to ensure your goals are being accurately tracked.

But the proof is in the pudding, right?

We’ve been working in SEO for years and we have a proven track record of delivering results for clients.

GlowMetrics SEO services are run by a small, dedicated team of search engine optimisation experts. We work with small to large businesses to drive organic reach with data-driven SEO solutions.

At GlowMetrics, we get companies more customers by getting them the top spots on Google for everything related to their brand. The number one question we get when talking to potential clients is: “What examples and case studies can you give us to prove you know what you’re doing?”

Check out some of the results we’ve achieved for our clients below.


Client Success



“GlowMetrics are professional, good to work with and very knowledgeable. Would recommend GlowMetrics for SEM and SEO without hesitation!”


increase in organic traffic


increase in monthly organic conversions


increase in monthly organic inbound leads

Read more

Speedy Reg (SEO)

"We started with a SEO audit before they took over monthly management of our SEO. During this we achieved the highest organic traffic levels since mid-2012. They have also recently...


higher average organic users per month now


increase in average monthly revenue via organic traffic


months – the amount of time it took to double monthly average organic users

Read more