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ANALYTICS

Video content for your website?

Still not using video content for your website? Video content is now commonly placed within a company’s online marketing efforts, but if you think...

Tracking Youtube Videos via GTM in 2018 (Using New Built-In Youtube Trigger)

It used to be a lot more difficult tracking embedded Youtube video plays using Google Tag Manager.  You either had to write your own custom script...

GDPR and Google Analytics

As the GDPR deadline date is looming we thought it might be useful to answer some of the questions we’ve been asked recently about GDPR and the...

What’s Happening In
Digital Analytics

COMPANY NEWS

2017 A Year In Review

The end of every year provides us all with a good opportunity to look back on the last twelve months, so we can reflect and use it to plan forward....

Shannon & Stephanie Take on Technical SEO with Learn Inbound

Last Friday, Stephanie and I had the pleasure to join Learn Inbound in Dublin for the SEO Technical training with the almighty Barry Adams! Not only...

Meet Cristian!

  We are very happy to welcome a new member of staff to the GlowMetrics team - Cristian who is on a placement and has come all the way from Bolivia!...

Company News
and Events

DIGITAL MARKETING

6 Quick Tips for Writing SEO Friendly Blog Posts

Simply having a blog doesn’t mean you’ll generate results. Even if you have high-quality content, it’s not always easy to get your blog noticed...

Thinking about advertising on YouTube?

We’ve put together an image showing the different steps that you’ll go through when creating a video campaign and top tips when choosing settings:...

The New AdWords Interface is Here…for Good

Last year, Google rolled out the new AdWords interface.  To be frank, the reaction in the GlowMetrics’ office wasn’t exactly positive.  Despite the...

The Latest in Digital
Marketing

Video content for your website?

Still not using video content for your website? Video content is now commonly placed within a company’s online marketing efforts, but if you think that video content is only for social media channels, you are mistaken! There are plenty of benefits that you are missing...

GDPR and Google Analytics

GDPR and Google Analytics

As the GDPR deadline date is looming we thought it might be useful to answer some of the questions we’ve been asked recently about GDPR and the impact that it might have on Google Analytics data. We should note that we aren’t qualified lawyers but have provided some...

6 Quick Tips for Writing SEO Friendly Blog Posts

Simply having a blog doesn’t mean you’ll generate results. Even if you have high-quality content, it’s not always easy to get your blog noticed among the vast sea of online content. Therefore, it’s essential to write every blog post with SEO in mind. Good blog posts...

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