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What Exactly is Quality Score? Quality Score is Google's rating of the quality and relevance of your keywords to your ads and landing pages. It’s used to determine your cost per click and combined with your maximum bid to determine your ad rank in the ad auction...
Are you trying to conjure up your next blog or content idea? Struggling to figure out what your audience wants to read about? We know writing an engaging blog post can be challenging. However, with a little help from Google Analytics, you can find new blog post ideas...
Have you ever set up a report in Google Data Studio and realised your data isn’t as clean as you’d like it to be? Maybe you’ve used inconsistent naming conventions in some of your campaigns - some are uppercase, and others are lowercase? Perhaps some of your URLs have...
Data Visualisation in Google Data Studio Data Visualisation is a crucial aspect of presenting statistics and information in a way that can be easily be understood and analysed. There is a time for numbers, and there's a time for charts! We're big advocates for using...
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