What we achieved…
organic sign ups in 24 hours
more leads than 2019 campaign
Each year during National Workplace Wellbeing Day, companies across Ireland celebrate wellness in the workplace by committing to a range of health and wellbeing activities.
We worked with the Ibec team to help them drive sign ups, the objective- to get as many companies as possible committing to a range of wellbeing activities on that day. We decided to run campaigns across 4 different channels- Search, Display, Twitter and LinkedIn using custom-built audience lists and campaigns that reached out to C-suite professionals and those specifically responsible for the health and wellbeing of employees or who have participated in a similar initiative before.
“Ibec has worked with GlowMetrics on a number of analytics and digital marketing projects- from ensuring our websites are fully trackable to auditing our Google Ads accounts and running digital marketing campaigns across multiple platforms. We have found them very professional in their approach and delivery of each project. We would highly recommend working with GlowMetrics.”