Posted by
Georgia Sloan
Mar 28th 2024
Digital Analytics Insights
2 min read
The Discrepancy Between LinkedIn’s ‘New Followers’ Metric and Actual Page Growth
Have you been using LinkedIn's analytics to track your page's New Follower growth, only to find yourself scratching your head when the numbers don't quite add up? If so, you're...
Posted by
Anna Growcott
Feb 9th 2024
Digital Marketing Insights
5 min read
Is Social Media The New Search Engine?
With more people increasingly turning to alternative platforms to find information, it’s no surprise that TikTok has emerged as one of the go-to platforms for finding specific and authentic recommendations...
Posted by
Kyle Crooks
Dec 21st 2023
Digital Marketing Insights
4 min read
Granting Access to Assets on Meta Business Manager
In life, we experience many complex challenges. What career is right for you? Should you get a starter, dessert or both? How long do you really need to spend with...
Posted by
Anna Growcott
Nov 3rd 2023
Digital Marketing Insights
3 min read
A Guide To TikTok Paid Ad Formats
TikTok has positioned itself as a leading social media platform. With its short-form videos, viral trends, and powerful algorithm. TikTok has captured the attention of a wide audience. With an...
Posted by
Hannah Magorrian
Dec 30th 2022
Digital Analytics Insights
8 min read
GlowMetrics 2022 Wrapped
We say this every year but this year really has seen a lot of exciting changes (and a few challenges too) in the world of digital marketing and analytics. So...
Posted by
Kyle Crooks
Jul 27th 2022
Digital Marketing Insights
6 min read
9 Free Ways to Improve your LinkedIn Business Page 
A business's social media presence is a vital part of its marketing strategy – with LinkedIn now an expected part of the mix. Though, most businesses are not making full...
Posted by
Anna Growcott
Jul 4th 2022
Digital Marketing Insights
3 min read
How To Create A LinkedIn Newsletter
Back in March 2022 LinkedIn announced that businesses could add their Newsletters to their company pages. An area once dominated by email marketing, LinkedIn has taken the first steps to...
Posted by
Nicola Russell
Sep 20th 2019
Digital Marketing Insights
3 min read
Why You Should Consider Using LinkedIn Lead Gen Ads
LinkedIn is widely regarded as a professional networking site as opposed to more “social” media platforms like Facebook or Twitter. LinkedIn was initially created as a corporate recruitment platform, but...
Posted by
Michael Wilson
Oct 29th 2014
Digital Marketing Insights
3 min read
Twitter’s Advanced Search for Local Businesses
One of my favourite things about Twitter is the fact it’s such an open platform. Yes, that means trolling is an issue but on the other hand, the opportunities are...