Responsive Search Ads (or RSAs) are one of the most innovative tools to come from Google Ads in recent years and they mark a serious step forward in ad automation. But what...
Google Ads
Search Insights...
How to Use the Google Ads Auction Insights Report
Did you know that you can compare the performance of your Google Search campaigns with your main competitors? Read on to discover how to get the most from the Google Ads Auction...
6 Ways to Prep Your Google Ads Campaigns for Black Friday
Black Friday is the day after Thanksgiving and this year it falls on the 27th November, followed shortly after by Cyber Monday on 30th November and the unofficial beginning of...
Search Terms Report Changes: What We Know
From 1 September 2020, Google started restricting the data that advertisers can access through the Google Ads Search Terms Report. When running Google Ads Search campaigns the...
GlowMetrics in Partnership with Google Digital Garage
Local Digital Marketing & Analytics Agency, GlowMetrics, secures training partnership with the Good Things Foundation to deliver training at Google Digital Garage in...
5 Marketing Trends for 2020
As we approach the end of January many of us are adapting to the new year, while some of us are continuing with old habits - they really do die hard. Do you find yourself using...
How to Set Up A Smart Shopping Campaign in Google Ads
Google has been pushing its automated solutions more and more over the last few years. From automated bidding solutions to responsive and dynamic search ads, it's becoming clear...
A Starter’s Guide To Negative Keywords
Want to save money on Google Ads? Improve the quality of your advertising campaigns? Boost your conversion rate from PPC? Predict the ins and outs of the next Google...
Google Ads Lead Form Extensions
Google have finally announced that they will be rolling out lead form extensions to advertisers over the next few weeks. This is such a new update that it might not even be...
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